Browsing by Author "Kenneth Paul Charman, PhD."

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    The Evolution of Strategy: An Opportunity for Cambodian Business Models
    (December 1, 2025) Kenneth Paul Charman, PhD.
    The Case for Cambodian Business Models: Understanding the strategy process, from an idea or a concept to a business model that provides value for customers, to a genuinely profitable business, is core skill. Knowledge of the strategy process provides both a rationale and usable frameworks to measure and assess ourselves, the world around us and the decision-making environment in which we operate. Studying strategy is not a guarantee for an idea, let alone a successful business, but using the strategy process can help us stay on track and avoid mistakes. Strategy also provides a platform to showcase business successes and failures, an important component of what is a core discipline in business education.