CamEd Business Review

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CamEd Business Review (CB Review) is an online publication of CamEd Business School. It targets original manuscripts on ideas relevant to emerging matters in management, finance, accounting, marketing, business law, tax, audit, business communication, human resources management. CB Review welcomes interdisciplinary topics which are immediately useful to those in the board rooms, CEOs, CFOs and other members of the management. Meant to become a quick and meaningful resource, CB Review typically welcomes manuscripts by actual practitioners and academics, written in a style which is user-friendly and appealing to the greater public. We aim to publish two Issues per year. We may likely publish more often in the future. As a service to the author(s), we fully commit to finalizing the whole process within thirty days from the submission date. Please send your manuscripts and questions to the Editor-In-Chief at: [email protected]

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    Transforming enterprises through AI and Collective Intelligence: A Franco-Cambodian Blueprint
    (June 1, 2025) Agnes Silvia Ignace
    In a world where competitive landscapes shift rapidly and customer expectations evolve overnight, businesses must look beyond conventional digital upgrades. The next frontier lies in deeply embedding two complementary forces: Artificial Intelligence (AI) and Collective Intelligence (CI). While AI delivers automation, scalability, and predictive power, CI ensures adaptability, creativity, and organizational learning. When these elements are integrated across all business functions, they do not merely optimize workflows, they create organizational excellence.