CamEd Business Review

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CamEd Business Review (CB Review) is an online publication of CamEd Business School. It targets original manuscripts on ideas relevant to emerging matters in management, finance, accounting, marketing, business law, tax, audit, business communication, human resources management. CB Review welcomes interdisciplinary topics which are immediately useful to those in the board rooms, CEOs, CFOs and other members of the management. Meant to become a quick and meaningful resource, CB Review typically welcomes manuscripts by actual practitioners and academics, written in a style which is user-friendly and appealing to the greater public. We aim to publish two Issues per year. We may likely publish more often in the future. As a service to the author(s), we fully commit to finalizing the whole process within thirty days from the submission date. Please send your manuscripts and questions to the Editor-In-Chief at: [email protected]

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    The Next Wave in Business Communication Driven by AI, the Metaverse, and Data
    (CamEd Business School, June 1, 2025) Mansoureh Bahadori
    In today’s fast-changing world, the way people share ideas and information within and beyond organizations is integral to business communication. This can happen in many ways, through spoken or written words, body language, or digital tools. Effective communication is at the heart of teamwork, productivity, and building strong connections with stakeholders. However, as technology advances and social expectations shift, companies are being forced to reconsider how they communicate to stay relevant and competitive. This paper explores how these changes, especially the rise of AI, automation, and the metaverse, transform businesses’ connections and collaborations. It also examines how data is influencing communication choices and how, in turn, the abilities required for successful communication are changing.
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    Game-Based Learning: Elevating Business and Academic Writing Skills for EFL Learners
    (CamEd Business School, December 1, 2024) Mansoureh Bahadori; Sajad Shafiee
    Effective communication is crucial in today’s job market. According to the National Association of Colleges and Employers (2019), a staggering 82% of employers consider it a key skill for career success. The survey also revealed that four out of five employers prioritize strong written communication abilities when evaluating recent graduates. In this competitive landscape, possessing robust writing skills—especially grammatical proficiency—is vital for professional advancement. Poor grammar can lead to misunderstandings, tarnish professional reputations, and ultimately result in lost business opportunities.